• Cup Noodle Tokyo City View

Toyota Japan

71
45624
Thu 2009/01/15 06:47 JST
F52a92b34aec4aa9493e32b3a301dcec

Q: So how are Toyota Japan dealing with the decline in sales during the recession?
A: By getting their 2200 directors to buy a Toyota car.

They said that their directors will buy a Toyota by March and that the directors are not being forced to buy one - "its completely up to them if they buy one or not."

4 years ago, Sanyo done the same hing with their employees to help get them out of a financial crisis which they never overcame as they now belong to Panasonic.

The "its completely up to them if they buy one or not" smells like a fish fresh out of ocean water to me...

Image of the Toyota IQ from Nihoncar.

Tokyo · CEO Mirai Inc
http://www.dannychoo.com/profile

Director for Culture Japan. Creator of Mirai Suenaga. Member of the Japanese governments METI CIIC.
経済産業省クリエイティブ産業国際展開懇談会委員。
テレビ番組カルチャージャパンのディレクターと司会。
twitter.com/dannychoo
facebook.com/dannychoodotcom

Related

  • Tokyo Commute

    There is one thing I miss about working at Microsoft - the great views (Amazon had great views too). Bu...

     Fri 07/06/01
    90
    32033
  • Radio Kaikan

    If you haven't done so already, the Radio Kaikan in Akiba is a place that I recommend you stop by on yo...

     Mon 08/01/28
    74
    158237
  • Pachinko

    After world war two, manufacturers in Japan for some reason had a surplus of ball bearings (would love ...

     Thu 06/09/14
    10
    63663
  • Akihabara Photos

    Just happened to be in the Akihabara area one night and also just happened to have the Kiss Digital N h...

     Fri 06/06/30
    1
    49526

Comments

Create Comment Show comments
  1. Loading-pulse